Art Direction

With artist  Noun New York, IDA reimagined the visual identity of  Pablo St. Tropez, a day-to-night destination. The result: a bold and immersive brand universe. Typography, color, and custom objects captured the dual energy. IDA implemented the collaboration between the brand and artist to create bespoke projects that captivate and engage the audience. IDA blends strategy with creativity to turn the brand into a living work of art. We transform a vision into an artistic and memorable brand identity. Thanks to our global network of artists and our expertise in creative strategy, we create visual worlds that tell unique stories in a unique way.
Build a brand that truly resonates.
Next stop:  Pablo St. Barth.